How field mapping works
Field mapping tells SmartForm AI what each form field means, so it can score leads correctly and generate useful replies.
What field mapping is
SmartForm AI does not automatically know what every form field represents. Mapping tells the plugin whether a field is a name, an email address, a message, a budget, a company name, or something else.
Good mapping improves:
- Lead scoring accuracy
- AI summaries
- Reply quality
- Automation rules
Required fields
At minimum, you should map the fields that identify the lead and explain the inquiry.
Recommended minimum mapping:
- Name
- Message
Recommended custom fields
If your form includes more business context, SmartForm AI can make better decisions.
Useful fields to map include:
- Company name
- Phone number
- Budget
- Timeline
- Service type
- Project size
Common mistakes
The most common mapping issues are simple but important:
- Mapping the wrong field as email
- Leaving the message field unmapped
- Using duplicated mappings for the same field type
- Forgetting to save after updating the mapping
Mapped your form?
The next step is testing a real lead submission and reviewing the score.
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